We have seen success in applying these strategies with games like Knives Out from NetEase, Chapters by ChineseAll, and multiple titles from IGG and FunPlus hitting the top 100 grossing games on App Annie. Developers are taking the requirements of the west more seriously with improved localization, graphics, and gameplay to attract the westerners to their game.
#The project lilith trial#
Lilith Games is just one of many examples of games that are coming out and succeeding in the west after many years of trial and error. The company’s growth wasn’t just about building strategy games, but to them, making the “ultimate experience” for mobile gamers. Their company now is raking in tens of millions of dollars from their original backing of 2 million RMB in their first year. They wanted to start a business making mobile games, compared to the PC games they were currently working on. He and his two classmates, Yuan Shuai and Zhang Hao, founded the company back in 2013 after leaving Tencent. Wang Xiwen should be proud of his accomplishments. Founder and CEO of Lilith Games, Wang Xiwen said after asked if they are China’s Supercell, “No, we don’t want to be China’s Supercell, we want to be Lilith of the world.” This has led to a massive increase in sales of over $88.3 million in January of this year as well as becoming the 4 th most grossing game of the month according to SensorTower.īoth AFK Arena and their older game, Rise of Kingdom, were in the top 10 games of January, cementing them as a company with a worldwide appeal like King, Playrix, and Supercell.
#The project lilith android#
With over 6.6 million players on iOS and Android according to. Their rocky road towards becoming international seems to have found a yellow brick road after the highly successful growth of AFK Arena earlier this year. Shanghai-based Lilith Games is one company trying to move past their success in China and towards worldwide success that many Chinese companies in the mobile industry have failed. But some developers in China are starting to discover the key metrics of making a global game and are starting to grow in popularity. Many Chinese developers have in the past tried coming into countries in Europe, Asia, or North America and have failed to capture the interest of gamers. Building your game for your own country can be easy, but becoming popular in another, or even the world is a challenge.
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